emerging leadership course
School of Business

Personal Brand Building Fundamentals

This course provides an overview of how to build your own personal brand for the purpose of career advancement.

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Stand out from the crowd by leveraging your personal brand.

Your personal brand is your reputation — what are you known for? What do people think of when they hear your name? Your ability to answer these questions can positively impact your success.

Learn all about personal branding. Explore your identity to create your unique and authentic personal brand in this 10-hour micro course. Through an introspective approach, you identify what your brand is now and how to align it to what you want it to be in the future. You will also learn how to promote your newly developed personal brand by leveraging social media tools to reach prospective employers.

Course Highlights

 

What You Will Learn 

Learners who successfully complete this course will be able to:

  • Define their personal brand in line with their personal values
  • Develop a personal branding strategy to stand out from the competition 
  • Leverage social media to communicate their personal brand to prospective employers and advance their career

 

What You Will Earn

Learners who successfully complete this course will receive a digital badge to showcase on their online profiles and build credibility on their resume.

 

Related Micro Courses:

Course Details

Quick Facts

Format:

Online Micro-Course

Length:

10 Hours completed at your own pace

Course Price:

$150

Who is Eligible?

This online course can be taken by anyone. There are no specific requirements for entry however, this course is ideal for:

  • Professionals interested in understanding and developing their personal brand to grow their career
  • New post-secondary graduates who are seeking their first professional employment position
  • Professionals who are aiming to transition to a new role in the near future

Flexible Learning

Study Anywhere
With micro-courses, you choose where you learn. Our flexible course format gives you the freedom to study where, when and how it works best for you – you set your own schedule.

24/7 Access
Thanks to our online learning hub Brightspace, you have access to your course materials 24 hours a day, 7 days a week. Pick up your coursework when it makes sense for you.

Boost Your Resume
Once you’re done, you’ll get to add an E-Course Certificate to your resume, boosting your credibility, skills and competitive advantage in your current or future career.

Terms and Conditions

Refund Guidelines

Refunds will only be considered when requested within two weeks of the date of registration and for learners who have completed less  than 25% of the course.

  • Days 1-7 after registration; learners will be eligible for a full refund if they have completed less than 25%.
  • Days 8-14 after registration; learners will be eligible for a refund minus $50.00 administration fee if they have completed less than 25%. 
  • No refund will be issued for learners who have completed more than 25% within two weeks following their registration.
  • No refund will be issued for learners after the two weeks following their registration.
  • To be eligible for a refund, students must submit an email request to the Micro Course Team at [email protected] within the specified timeframe.

 

Course Access Duration

Learners are able to complete this course at their own speed up to a maximum of three (3) months. NOTE: No extensions will be provided. Please plan your course accordingly.

Course Price
$150
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