Boost your skillset and become a valuable asset in any industry.
Gain a deep understanding of business operations, online sales strategies and is able to use various platforms to conduct digital sales or conversions on a website. Students will learn to gather and analyze data using a variety of web and social media tools such as Google Analytics, Tag Manager, Data Studio, Search Console, Trends, Facebook, YouTube and Twitter and Instagram Business. Students will also learn about e-commerce platforms such as Shopify, Infusionsoft, WooCommerce, PayPal, WePay, and Stripe.
Course Highlights
- Understand the activities and value of e-commerce
- Apply e-commerce best practice
- Describe ethical, legal and regulatory requirements of the field
- Manage e-commerce projects
- Enhance the user experience
- Describe e-marketing strategies
- Use digital analytics
- Manage business operations
- Display professional work ethic
Course Details
Quick Facts
Format:
Online Micro-Course
Length:
60 Hours completed at your own pace
Course Price:
$660
Who is Eligible?
This online course can be taken by anyone. There are no specific requirements for entry. Course must be completed within six months of enrolment. If incomplete upon expiry, learners will lose access and will be unenroled.
Flexible Learning
Study Anywhere
With micro-courses, you choose where you learn. Our flexible course format gives you the freedom to study where, when and how it works best for you – you set your own schedule.
24/7 Access
Thanks to our online learning hub Brightspace, you have access to your course materials 24 hours a day, 7 days a week. Pick up your coursework when it makes sense for you.
Boost Your Resume
Once you’re done, you’ll get to add an E-Course Certificate to your resume, boosting your credibility, skills and competitive advantage in your current or future career.
Terms and Conditions
Refund Policy
Refunds will only be considered when requested within two weeks of the date of registration and for learners who have not completed more than 25%.
- Days 1-7 after registration; learners will be eligible for a full refund if they have not completed more than 25%.
- Days 8-14 after registration; learners will be eligible for a refund minus $50.00 administration fee if they have not completed more than 25%.
- No refund will be issued for learners who have completed more than 25% within two weeks following their registration.
- No refund will be issued for learners after the two weeks following their registration.
- To be eligible for a refund, students must submit an email request to the Micro Course Team at [email protected] within the specified timeframe.
Recognition for Credit
Some courses may be eligible for credit toward diploma programs at Robertson. Contact an Academic Advisor for more information. Transfer of credits is not available to international students.
Course Access Duration
Learners are able to complete this course at their own speed up to a maximum of six months. At the six month expiry, any learner who has yet to complete the course will be unenrolled, leading to loss of access.