Business Administration - Event Planning and Hospitality
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School of Business

Business Administration - Event Planning and Hospitality Diploma Program

Students in this program acquire general administrative and business knowledge with a focus on event and hospitality management.

Program Delivery

On-Campus

Online

Program Overview

Build a meaningful career that immerses you in your city’s culture with the Business Administration – Event Planning and Hospitality Diploma Program. In this comprehensive program, you will gain foundational business-administration skills along with the expertise needed to thrive in hospitality to effectively plan, promote and manage events such as weddings, corporate events, and festivals. 

This program is licensed under Alberta’s Private Vocational Training Act (PVTA) and Manitoba’s Private Vocational Institutions Act (PVIA).

  • Learn all the key components to planning successful events of all sizes
  • Gain an understanding of hospitality sales and marketing
  • Learn how to build and manage vendor contracts
  • Develop your computer skills and learn to use Microsoft Windows applications including Word, Excel, and PowerPoint

Program Delivery

Online Learning
Online Learning

Study on your own schedule with the option to attend live lectures throughout the week to connect with your instructor

On-Campus Learning
On-Campus Learning

Study and collaborate with your peers on campus, with instructor support along the way

Program Details

Quick Facts

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Format:

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Practicum:

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Admission Requirements

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Career Opportunities

  • Event Planner 
  • Event Manager
  • Event Representative
  • Event Coordinator
  • Events Assistant
  • Event Day Coordinator
  • Food & Beverage Manager
  • Sales & Event Coordinator
  • Event Sales Representative
  • Hospitality Assistant
  • Hospitality Coordinator
You could be earning in less than a year
$31,200-$47,840
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Next Start Dates

To view enrolment dates for a specific location please select a Robertson College campus.

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Topics of Study

Administrative Office Procedures - 60 Hours

Introduces students to common office procedures. Topics such as human relations; organization structure and office layout; office technology; front-line reception; aspects of business communication specific to the office professional; and record keeping are covered.

Microsoft Office Applications - 80 Hours

Prepares students to perform functions common to all Microsoft Windows applications. Elements include the ability to create and manipulate Word, Excel, or PowerPoint applications, modify the display of toolbars and other on-screen elements, use online help, and perform file management, editing, formatting and printing functions common to most Windows applications.

Keyboarding - 20 Hours

Improves touch typing skills on a keyboard with a focus on improving speed and accuracy. This course increases job efficiency and and understanding of work station ergonomics.

Digital Marketing Fundamentals - 60 Hours

This course is designed to introduce learners to digital marketing strategies that will deliver immediate value to an organization. Topics covered include the principles of branding, the importance of brand aesthetic and visual brand identity, using digital marketing tactics, selecting domain names, optimizing keywords, and applying search engine optimization (SEO) principles, email marketing, and managing marketing budgets.

Business Communications - 60 Hours

Provides students with the knowledge and tools to communicate effectively and professionally in the workplace. Students are be introduced to essential skills in writing, speaking, formal presentations and the use of technology to enhance workplace communication.

Customer Service - 20 Hours

Provides a foundation for customer service, and focuses on building lifelong customer relationships through the development of positive customer care approaches.

Career Preparation - 40 Hours

Introduces students to strategies for a successful job search, interview and career management. Students understand who they are, the skills they offer, what to expect from professional employment and what employers expect of them.

Introduction to Human Resources - 20 Hours

Provides a general overview of the human resource functions that assist an organization deliver value through proper management of the employee lifecycle.

Introduction to Business - 40 Hours

Introduces students to a broad overview of the world of business. Students consider how various external factors affect business. Students consider the role of economics, information technology, management, global trends, finance, human resources and production play in Canadian business.

Organizational Behavior - 80 Hours

Teaches interpersonal skills and the effect people’s behaviour has on an organization. Students study individual behaviours, individuals within a group and inter-group behavior.

Event Management - 60 Hours

Develops skills and knowledge in administration, event planning and management, risk management planning and human resource management.

Hospitality Sales & Marketing - 40 Hours

Focuses on the hospitality market, applying a practical approach to hotel and restaurant sales and marketing.

Wedding Planner - 40 Hours

Provides a step-by-step approach in introducing students to a career as a wedding planner. Students are trained on working with clients and negotiating contracts with vendors.

Event Coordinator - 60 Hours

Assists students with attaining valuable knowledge in becoming a skilled, educated, professional event coordinator. The course provides instruction in areas such as event coordination, marketing plan implementation, risk management implementation, human resource coordination and professionalism.

The student life

Learning Experience

Convenient Online Learning
Instruction is delivered online via Brightspace, our online learning platform. It is where you will access your course materials, submit assignments, or attend real-time sessions in your virtual classrooms.

Learning on Your Own Time
All real-time sessions are optional. You may choose to join in or watch the recording at a later date at your own convenience.

Industry-Leading Instructors
Learn from industry professionals who bring real-life experience into the classroom. You can book office hours or get virtual support from your instructors through Brightspace, where you can schedule video appointments and use instant messenger to ask questions.

Lifelong Career Services
Connect with a career specialist in your field who will help you find a meaningful place to start your career. As a graduate, you’ll have lifelong access to student services that will help you with resume building, interview preparation and networking.

Tuition & Fees

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Estimated Total CA$14,995

Total amount is inclusive of all program registration fees, training completion fund, ebooks and courseware. The tuition amount for Manitoba enrolment contracts also encompasses a Training Completion Fund (TCF) fee.

Financial Assistance and Funding

Robertson offers a variety of financial aid opportunities to ease students’ stress and allow them to focus on their studies. If you need extra support, we have flexible funding to accommodate all our students, no matter their financial situation. Our dedicated Financial Aid Officers will help you every step of the way.

Questions about tuition and funding?

Contact Admissions
Online FAQs

Practicum

Practicum is a chance to gain real-world experience in your field of study, and it brings you one step closer to your career!

Apply Your Knowledge
Turn what you’ve learned into real-world action by embracing challenges and exploring business opportunities.

Gain Hands-on Experience
Impress your employer to boost your hiring chances. Our Workforce Team will guide you in securing a practicum that provides valuable experience.

Build Industry Connections
Make a strong impression during your practicum. Even if not hired, your host can be a key reference in your job search.

Tailored for Success
The Workforce Team will match your practicum to your strengths and career goals, setting you up for a successful start.

Let's Get Started

Simply fill out the form below and one of our Student Advisors will provide any extra information you need and get your account activated as early as today.

Speak with admissions
1-431-668-2680
Request Info

Program Availability

This program is offered at multiple Robertson College campus locations. Select a campus below to view campus specific information, like schedule information and enrolment dates.

Select A Campus
Calgary
Edmonton
Winnipeg